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There Are Riches In Niches... Cash In On Yours

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“The more tightly you niche your products, the more you reduce and even eliminate potential competitors.

As the marketing saying goes, riches are in the niches, and there’s a market for every product, even yours.”


There are plenty of women who go into business thinking that they want to attract everyone.

That thinking is a mistake.

You simply cannot be all things to all people, and the tighter your niche, the more revenue, and profit you will actually make. I know that may seem counterintuitive, an…

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Do You Need Software To Run Your Virtual Business?

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In a word, yes.

Any virtual business you start will require some kind of software to manage it. There are several affordable options on the market, but they are NOT all equal in terms of features or service. 

For the past 7 years, I've used Simplero. It's an all-in-one platform that has everything you need to start and grow your online business. It's easy to use and their customer support is fantastic! Honestly, it's the best customer service I've received from any business ever, online or offlin…

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Keep It Simple And Succeed

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Create a fun and easy virtual business by turning your existing skills, experience, or passion into simple digital products.

The first letter in the SHINE acronym stands for simple. One thing I love about digital products and online businesses is just how incredibly simple they can be. Business success, in any business or industry, really comes down to one thing – providing a solution to someone or sharing your gifts or talents in some way. People helping people. When you create a digital product…

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